Boost profits and customer visits with ATMs in Australia. KWIK eCASH offers reliable ATM solutions to increase revenue and foot traffic for your business.
Businesses across Australia are increasingly investing in ATMs in Australia to boost revenue and enhance customer engagement. With rising demand for convenient cash access, especially in high-traffic areas, in-store ATMs offer both customer convenience and passive income. From local shops to large chains, ATM installations have become a proven strategy for improving profitability and attracting more foot traffic.
The Business Case: How Buying an ATM Boosts Revenue
Investing in ATMs in Australia boosts earnings through fees and attracts more customers to spend in-store.
• Direct Revenue from ATM Surcharges – Each transaction processed through a business-owned ATM incurs a surcharge, typically ranging from $2.00 to $3.00 per use. These fees generate a steady passive income, especially in high-traffic areas where frequent transactions can significantly boost profitability with minimal effort.
• Indirect Revenue via Increased Foot Traffic – Beyond surcharges, the presence of an ATM encourages increased footfall. Customers are more likely to enter and spend when cash is available on-site, boosting satisfaction and repeat visits, especially where ATM access is limited.
Ideal ATM Locations: Which Businesses Benefit Most?
While most retail environments can benefit from installing ATMs in Australia, certain locations experience especially high returns on investment. These include:
• Convenience stores & petrol stations
• Cafés, pubs, and nightclubs
• Casinos and event venues
• Remote/tourist locations with low EFTPOS access
These venues naturally attract significant foot traffic and often operate during hours when bank ATMs may not be easily accessible, making them ideal candidates for in-store ATM installations.
Ownership vs Placement: Should You Buy or Host an ATM?
When considering ATMs in Australia, business owners typically choose between purchasing an ATM outright or partnering with a placement provider. Each option carries its own set of benefits and responsibilities.
• Benefits of Buying an ATM – Owning an ATM grants the business full control over operations, surcharge settings, and transaction profits. It allows branding customisation and control, reinforcing your identity. Though setup costs are higher, long-term returns and independence make it worthwhile.
• ATM Placement Alternatives – Alternatively, hosting a third-party-owned ATM allows businesses to benefit from added foot traffic without the upfront capital expense. Placement providers manage everything, and you earn a share of revenue—ideal for a hands-off approach with minimal financial risk.
What to Look for When Buying an ATM in Australia
For those choosing to invest in ownership, several important factors should be considered to ensure reliability, security, and regulatory compliance:
• Recommended ATM brands and models (e.g. Hyosung, Genmega, NCR)
• Software compatibility & EMV compliance
• Cash loading options (self-load vs armoured services)
• Ongoing maintenance & support services
Selecting a trusted supplier with a track record of industry experience is critical to the long-term success of your ATM strategy.
Secure and Compliant ATMs in Australia – Powered by KWIK eCASH
KWIK eCASH is a trusted provider of ATMs in Australia, offering reliable machines and tailored EFTPOS services for seamless integration and compliance. Our services support businesses of all sizes in improving transaction efficiency and customer experience. Whether buying or hosting an ATM, we provide the tools and expertise to help your business grow. Contact us today.
Related blog article: ATM Supplier Australia: Boost Revenue with Strategic ATM Placements
